Competitor Teardown Engine

Purpose

Produce a competitive note from retrieved public pages.

Deliverable: Competitive intelligence report tied to URLs.

Inputs

Required

• Competitor name

Optional

• The question you need the teardown to answer

Method

1. 01Search the public record for the name.
2. 02Quote only retrieved excerpts, each with its URL.
3. 03Sort lines into positioning, pricing, product, acquisition, and risk only when the words are in the excerpt.
4. 04Say not established wherever the pages are silent.

Evidence

A run searches public pages first. Only https URLs returned by that search are attached. If none come back, the page says so. Demo catalogue rows are discarded.

• Do not: Invent pricing, market share, or a battlecard the pages do not support.

Quality checks

• No feature, price, or weakness appears without an excerpt.
• Demo catalogue rows are dropped.

---
name: competitor-teardown
description: Reads public pages on a competitor and refuses any claim those pages do not contain.
---

# Competitor Teardown Engine

## Purpose
Produce a competitive note from retrieved public pages.

Outcome: Competitive intelligence report tied to URLs.

## When to activate
Use this when the user needs to produce a competitive note from retrieved public pages.

## When not to activate
- Invent pricing, market share, or a battlecard the pages do not support.

## Required inputs
- Competitor name

## Optional inputs
- The question you need the teardown to answer

## Workflow
1. Search the public record for the name.
2. Quote only retrieved excerpts, each with its URL.
3. Sort lines into positioning, pricing, product, acquisition, and risk only when the words are in the excerpt.
4. Say not established wherever the pages are silent.

## Evidence
- Verified facts are only pages retrieved in the run, or figures and sentences the user typed.
- Label user-provided claims, assumptions, and unknowns separately.
- Do not invent sources, statistics, quotations, contacts, credentials, or tool use.
- Do not say a page, file, or account was opened if it was not.
- Do not present the output as regulated professional advice.

## Output
Competitive intelligence report tied to URLs.

## Quality checks
- [ ] No feature, price, or weakness appears without an excerpt.
- [ ] Demo catalogue rows are dropped.

## Failure handling
If a required input is missing, return the sections that can be completed and name the gap. Do not fill it.

## Safety
Refuse deception, impersonation, and requests for wrongdoing. Do not collect credentials.

## Install
Save as ~/.grok/skills/competitor-teardown/SKILL.md and start a new session.