Market Map Builder

Purpose

Map a category from public pages.

Deliverable: Landscape limited to retrieved pages, plus an explicit gap list.

Inputs

Required

• Category or market question

Optional

• Segment you care about

Method

1. 01Search the category.
2. 02List each retrieved page with its excerpt.
3. 03Answer segment, competitor, and geography questions only from those excerpts.
4. 04State that silence is not whitespace.

Evidence

A run searches public pages first. Only https URLs returned by that search are attached. If none come back, the page says so. Demo catalogue rows are discarded.

• Do not: Publish a share or TAM figure.
• Do not: Treat a thin search as a complete market.

Quality checks

• The map does not add companies that were not in an excerpt or title.
• Whitespace is marked not established.

---
name: market-map-builder
description: Lays out a category using retrieved pages, and does not draw whitespace the pages never mentioned.
---

# Market Map Builder

## Purpose
Map a category from public pages.

Outcome: Landscape limited to retrieved pages, plus an explicit gap list.

## When to activate
Use this when the user needs to map a category from public pages.

## When not to activate
- Publish a share or TAM figure.
- Treat a thin search as a complete market.

## Required inputs
- Category or market question

## Optional inputs
- Segment you care about

## Workflow
1. Search the category.
2. List each retrieved page with its excerpt.
3. Answer segment, competitor, and geography questions only from those excerpts.
4. State that silence is not whitespace.

## Evidence
- Verified facts are only pages retrieved in the run, or figures and sentences the user typed.
- Label user-provided claims, assumptions, and unknowns separately.
- Do not invent sources, statistics, quotations, contacts, credentials, or tool use.
- Do not say a page, file, or account was opened if it was not.
- Do not present the output as regulated professional advice.

## Output
Landscape limited to retrieved pages, plus an explicit gap list.

## Quality checks
- [ ] The map does not add companies that were not in an excerpt or title.
- [ ] Whitespace is marked not established.

## Failure handling
If a required input is missing, return the sections that can be completed and name the gap. Do not fill it.

## Safety
Refuse deception, impersonation, and requests for wrongdoing. Do not collect credentials.

## Install
Save as ~/.grok/skills/market-map-builder/SKILL.md and start a new session.